Why Should You Learn Search Engine Marketing (SEM)?
Search Engine Marketing is a vital skill to acquire to maintain visibility in the online world. Whether you are promoting a business, service, or increasing traffic to web content, search engine marketing (SEM) is just what you need! SEM is used in combination with Search Engine Optimization (SEO) to increase a web page's search engine's results page (SERP) ranking, driving traffic to your web page. If you already know SEO, you are well on your way to learning SEM, for the simple fact, SEO is the foundation for SEM. SEM incorporates different forms of hyperlinks to increase traffic and can even generate a profit. There are many linking methods used with SEM, which all produce almost instantaneous benefits. SEM allows you to always have a steady flow of traffic by getting your links out into the online world. With this increased visibility, you are able to land new clients, find new customers, and generate a profit. Alyssa Ast offers Search Engine Marketing coaching to help busi...